Read each of the eight company scenarios below. Then, match each with the correct foreign operation mode. Note: Use each mode only once.

Company Scenarios

1. SolarRay – A German solar panel manufacturer sells its products to a local distributor in Kenya, who then resells to retailers and installers.

2. QuickCare – A U.S. telemedicine startup provides remote consultation services in Southeast Asia via an app hosted on local cloud servers.

3. LaDolcePasta – An Italian brand allows a Canadian company to produce and sell its pasta under the Italian brand in exchange for royalties.

4. FreshSip – A U.K.-based organic beverage company uses a domestic export intermediary that handles its orders from Asian retailers.

5. TechGear – A Japanese electronics firm set up its own production and sales subsidiary in Mexico, fully owned by the parent company.

6. AutoMotion – A French automotive company partnered with an Indian manufacturer to jointly own and operate a car assembly plant.

7. NaturaGlow – A Brazilian skincare brand allows foreign entrepreneurs to open branded retail outlets abroad, using its name, format, and supply system.

8. KidPlay – A U.S. toy company reached international markets by letting a large multinational retail chain carry its brand abroad as part of the retailer’s global expansion.

Operation Modes (Choose from below):

A. Direct Exporting
B. Indirect Exporting
C. Service Exporting
D. Licensing
E. Franchising
F. Joint Venture
G. Wholly Owned Subsidiary
H. Piggybacking


Last modified: Wednesday, 7 January 2026, 8:07 AM